Energy Non-Crisis

Energy Non-Crisis…Lindsey Williams

Virtual Worlds: An Untapped Healthcare Marketing Resource (LinuxInsider.com)

Second Life is part of a new media category known as "virtual worlds," an area that has been receiving a lot of attention recently. The channel's ascension begs the question: What possibilities exist for SL's use in pharma/healthcare marketing and sales? To better answer this, I recently went on an expedition to see what SL applications presently exist and which are being talked about, both ...

Do-It-Yourself Marketing Creates Surprising Results (Investor's Business Daily via Yahoo! News)

Many entrepreneurs insist they have no time for marketing. They claim they're too busy running their business to promote it.

Chris McGrath on Racing: Compelling narrative of the Turf needs no help from trite marketing to spin its tale (Independent)

Oh, gosh, this panacea, this Sovereign remedy – what kind of culture plate can its creators have used? It is smeared with glibness, with the vain, trite stains of marketing. A Champions League for racing! A Formula One series! What overweening nonsense.

NTC Marketing signs deal to import fruit from Philippines (The Buffalo News)

NTC Marketing, which imports tropical fruit sold under the Libby's name, has signed a deal to buy pineapples from the Philippines.

Brown-Forman axes Euro wine marketing team (Mad.co.uk)

Brown-Forman, the US manufacturer of Jack Daniel's whisky, is understood to have scrapped its entire European wine marketing team as part of a major restructure. Its wine portfolio includes Fetzer and Bonterra brands.

Coty Prestige appoints first marketing director (Mad.co.uk)

Coty Prestige has promoted former media agency planner Faye Langworthy to the new position of marketing director. Langworthy will be responsible for the strategic marketing for the company’s entire portfolio of brands.

IPFW hires marketing firm (Fort Wayne Journal Gazette)

In an effort to increase fundraising and awareness within the community, IPFW has entered into a partnership with Nelligan Sports Marketing, a New Jersey-based firm that represents several conferences and more than two dozen colleges and universities.

Businesses Use Economy As Sales Gimmick (NPR)

Many businesses are using the economic crunch as a marketing tool. But will people spend money if you keep reminding them how tight things are? Seth Stevenson, ad critic for the online magazine Slate, talks with NPR's Linda Wertheimer about what we're watching and what it means. According to Stevenson, ads are adjusting to the mood of consumers.

Public affairs, marketing positions filled at Pavilion (The Argus Leader)

Two key positions now are filled by new employees at the Washington Pavilion of Arts & Science: Tyler Sharp, director of marketing, and Michele Wellman, director of public affairs and premiere events, the Pavilion announced today. Sharp, a native of Long Valley, most recently was trade sales representative for the South Dakota Office of Tourism. Wellman, a native of Massachusetts, has worked for ...

Marketing Resellers Website, MarketingResellers.com Launches Helping Agencies Become Full Service And Increase Profits (ITResellerOnline)

Each and every day that passes more and more is available to marketing firms across the world to offer to their clients. With on only so many hours in a day it is difficult to be able to offer and execute all these initiatives.